Method forecast-1.1.0

How the confidence figure is calculated

Quarterdeck confidence is the share of the forecast amount whose deals show supporting evidence in HubSpot. It is not a probability that the forecast closes, and nothing here is a statistical prediction. These are fixed, published rules.

Forecast

What counts as the forecast

Open deals in the Commit and Best case forecast categories with a close date inside the period. When HubSpot does not report a category, Quarterdeck falls back to stage probability: 80% or more is Commit, 40% or more is Best case, and the data-quality notes say so.

Signals

Rules that add points to a deal

A deal's points are the sum of the signals that fired. Under 20 points a deal is Supported, 20 to 49 is Questionable, and 50 or more is Unsupported.

Signals and their points
SignalPointsWhen it fires
No activity record+25HubSpot has no activity date for the deal.
No activity for 21+ days+15The last recorded activity is older than the warning threshold.
No activity for 45+ days+35The last recorded activity is older than the critical threshold.
Close date pushed once+15Observed since the first sync.
Close date pushed repeatedly+30Observed since the first sync.
Amount reduced+15Observed since the first sync.
Past its close date+40The deal is open and its close date has passed.
No next step+10No next step is recorded.
In stage 30+ days+15The deal has not changed stage.
Single-threaded (1 contact or fewer)+10Only when HubSpot reports the contact count. If it does not, no judgement is made.
No owner+10No owner is assigned.
Long sales cycle+10Open longer than 2x your median won cycle, when at least 10 won deals exist.

Records

History is never rewritten

A verdict is recorded each day with the method version that produced it, and is not recomputed when the method changes. A period's outcome is frozen 7 days after it ends so late CRM updates are counted. Any change to a threshold or weight bumps the method version.

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Read-only access to HubSpot. Every figure comes with the reason to believe it. Nothing is written back.